Throughout my career I have been asked one specific question over any other, 'What does a Casino Host do'. It continues to be very difficult to answer. My best solution was 'I assist the casino's profitability' which has been followed by a 'what''?
If you Google Casino Host, if you are pages of definitions, job descriptions, how to become a Host. It is even indexed by Wikipedia! The position even has many names; Casino Host, Player Development Executive, Executive Casino Host, Marketing Executive. The position falls under the marketing department and in most cases reports to The Director of PLayer Development who subsequently reports to a VP of Marketing.
Most casino players haven't ever met a bunch, know if they have tons or qualify for a number. Some casinos will have a link within the Gaming tab which will introduce the Hosts to the property using a contact email. Other casinos will provide you with an exact play level you will want to achieve before you will be assigned a host. As stated inside a previous article, the Players Club brochure will explain at what tier level you will be eligible for tons. Unless you might be a very large player, you've probably never met your host, or even determine if have one. Until she or he calls that you introduce themselves and invite you back to the property. Better generally known as Telemarketing.
The casinos use a data base of guests which may have acquired a players card. The program that is utilized shows your play. For example; if you are a slot player it shows total coin-in/coin-out plus your value on the casino. For tables it shows total buy ins, average bet and time played. This is displayed in 'trips'. Which is on a daily basis you check out the casino. It also shows what your value on the casino might be if made more trips.
Making more trips to a casino is dependant on your loyalty, the buyer service you obtain, maybe if you are lucky at the property, direct mail offers from your property, location and I am sure all kinds of other factors. What if you had a personal casino host that greeted you on your visits, took care of amenities and room reservations for your trip making you feel comfortable in your stay? You is often a bit more loyal to that particular property. Guests like to have a 'contact' in Las Vegas, Atlantic City or wherever you go to gamble. Even local casinos have a host program.
If you're gambling at, or frequenting a home on a regular basis and spending some dough, you have tons! You are stored on someone's list and may be acknowledged. I know it doesn't happen. The business has evolved. It is a bit more about telemarketing and achieving you in the door. Personal customer service has been placed on the back-burner. A good host is likely to make the time to satisfy and greet his guests, it doesn't matter what the ADT. Everyone wins in this scenario. As a person you use a contact plus a go-to person and will probably visit often, receive more comps and move up a tier or two using the players club. The casino could have an increase in play from you.
A few months ago I decided to use a casino in the large chain of local properties that I weren't to in a few time. I held the very best tier card with the time I was playing there and was not ever greeted. I went the players club, received my new card and played a bit. The following day I received an read more e-mail from a number thanking me for returning and alluring me back. I replied towards the email asking why I never was greeted before and why I should return. I never received a response. Would you visit this property again?
As stated before, if you're spending a qualifying amount of money and time, you have a host. If you feel you deserve one, ask a slot floor individual that is the host available and speak to them. Be cordial, polite and expect some customer support. It is the job